It’s time to light a fire under your warm leads.
As you might imagine, you have a much higher chance of converting a prospect who has already shown interest in your product or service.
Remarketing involves using ads to target people who have already visited your website or engaged with your brand on social media but haven’t yet made a purchase or an enquiry. It gives you the unique opportunity to re-engage with visitors as they browse the web and display targeted ads that encourage them to take that final step.
Remarketing solidifies your brand in front of an audience that you know is at least somewhat interested in your products or services. It can be a very powerful tool for improving sales conversions and brand recognition, especially when used in conjunction with search engine advertising.